As Nova Scotians, we are known for our resilience, resourcefulness and our way of coming together to celebrate all of life’s moments big and small. These moments of care and connection are critical to fostering a sense of belonging and overall well-being. We will support organizations and initiatives that work to build healthy and sustainable communities in our province. Our goal is to help everyone find moments of positive care and connection to help create a stronger Nova Scotia.
Our three focus areas:

COMMUNITY WELL-BEING
Investing in food security, affordable housing, and health supports helps reduce the likelihood of mental and physical health challenges, increasing overall community wellbeing and moments of care and connection.
OUR ENVIRONMENT
Reducing our environmental footprint and stewarding the preservation of our natural resources contributes to the health and sustainability of our communities and enhances physical spaces.
RESPONSIBILITY STEWARDSHIP
As a responsible steward of beverage alcohol and cannabis sales in our province, we partner with organizations that share our commitment, driving awareness and education of responsible consumption.